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How to prepare jewelry photos

How to prepare a jewelry photo that dazzles?
How to photograph jewelry

Table of contents

Jewelry photography is one of the most challenging areas of product photography. Jewelry is small, delicate and often reflects light, which can make photographing it extremely difficult. In this article, I will share with you five practical tips to help you take stunning jewelry photos.

Product photography of jewelry
Product photography of jewelry

1. selecting a model without cracks

The first and most important step in the process of taking pictures of jewelry is to choose the right model. When it comes to jewelry, any scratch or imperfection can be very visible in a photo. Therefore, it is always recommended to choose a model without scratches or other defects. This will highlight the natural luster and beauty of the jewelry, which is crucial for its presentation.

2. adequate lighting

Lighting is a key element in product photography, and it’s even more important in jewelry photography. It is recommended to use soft, diffused light to avoid creating hard shadows and glare on the jewelry.

Product photo of jewelry on a white background
Product photo of jewelry on a white background

3. background and composition

Once we have a scratch-free model and adequate lighting, the next step is to choose a background and composition. For jewelry photos, a solid, neutral background that does not distract from the product itself works best.

Advertising photography for jewelry
Advertising photography for jewelry

4. sharpness and detail

The jewelry is full of fine details that need to be highlighted in the photo. Use a macro lens and set the focus so that each stone and element can be clearly seen. This will help potential customers see how unique your product is.

Packshot of jewelry on a gray background
Packshot of jewelry on a gray background

5. post-production

The final stage is post-production, or photo editing. Here, too, it is worth paying attention to the details and making sure that the photos of the jewelry are as close to reality as possible. Use graphics programs to correct color, contrast and brightness, but avoid over-editing, which could distort the appearance of the product.


Taking jewelry photos can be challenging, but with proper preparation and using these five tips, your photos will look professional and attract the attention of potential customers. Remember that the key to success is to choose a model without scratches, proper lighting and attention to detail.

I hope these tips will help you create stunning jewelry photos. If you have additional questions or concerns, feel free to write in the comments!