Ecommerce Glossary

Headshot (Photography) Definition and Meaning

Headshot is a professional portrait photograph, focusing on the face and upper arms of the subject. It is a specialised type of photography that differs from a regular portrait in its business and professional nature.
Headshot

A headshot is a professional portrait photograph that focuses on a person’s face, typically from the shoulders up. These photos are commonly used by actors, models, business professionals, and anyone who needs a polished photo for their LinkedIn profile, company website, or portfolio. Unlike casual portraits, it emphasizes clarity, professionalism, and personality.

Headshot

What is a headshot?

It is distinguished by its specific framing and purpose. It typically features a neutral or simple background, flattering lighting that emphasizes facial features, and minimal styling to keep the focus on the subject. These photos are essential in industries where personal branding matters – acting, corporate business, real estate, and professional photography.

Eyes icon
Check also: Guide to portrait photography

Types and styles

Different industries require different styles:

  • Corporate – professional, formal look for business profiles and company websites
  • Actor – shows range and personality for casting directors
  • LinkedIn – approachable yet professional for networking
  • Creative – more artistic approach for designers, artists, and creatives
Corporate headshot

How to take a great photo

Key elements for success include:

  • Lighting – soft, even lighting that flatters the face without harsh shadows
  • Background – simple, non-distracting backdrop (solid color or subtle texture)
  • Expression – natural, confident look with genuine emotion
  • Framing – head and shoulders, with eyes in the upper third of the frame
  • Clothing – solid colors that complement skin tone, avoid busy patterns
Professional headshot

Comparison with portraits

While all of these are portraits, not all portraits qualify. A traditional portrait may include more of the body, creative backgrounds, or artistic effects. It is specifically designed to present a person in a professional context – it’s about making a strong first impression in business or entertainment settings.

Headshot example

When do you need one?

Professional photos are valuable for:

  • LinkedIn profiles and professional networking
  • Company websites and “About Us” pages
  • Acting portfolios and casting submissions
  • Speaker profiles for conferences
  • Author photos for books and articles
  • Real estate agent marketing materials
Business headshot

Frequently Asked Questions

Headshot session

Learn more about headshots on Wikipedia.

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